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Untie your shoes,
   run wild with us.

Philosophy

Philosophy

We make clean,wildly effective
skincare that inspires Our Girl to
be unapologetically herself.

To feel beautiful.
To seek contentedness within.
To fall in love with themselves, with our products and rituals and what they do for their skin
and sense of self.
We seek transparency in everything we do and operate as an ethical, ambitious female-run
collective for women, by women.

100% Wild

100% WILD embodies the full spirit of Girl Undiscovered; The free essence of the girl who loves our products, the ways in which our key ingredients grow, and our homeland, New Zealand.

Our 100% WILD philosophy pushes our ingredients beyond organic - our heroine
ingredients; thanaka, coconut oil and kanuka honey - are all free from mass corporate
plantations, pesticides and sprays. They’re as natural and uncontained as they can possibly
come, making our products the purest form of powerful they can be.
100% WILD is not about being reckless, rough or unthoughtful. It’s about being liberated,
natural, spirited and free. So, come untie your shoes, run wild with us.

100% Wild

Ingredients

Ingredients

They’re pure. They’re real. They’re
natural… and they work.

We are committed to using the highest quality of skin superfood ingredients from around the world that are ethically and sustainably sourced. Steeped in 2,000 years of deep cultural history, our heroine ingredient, thanaka, blends its incredible healing illuminating and antibacterial qualities into our unique skincare formulas, made for skin rituals of girls all over the world. Our supply chains are small, transparent and carefully considered and the ingredients we use are easily replenishable.

Myanmar Thanaka

Skin superpowers: dense with Vitamin E and antioxidants that protect, thanaka is deeply nourishing, gently exfoliating and feels like cool velvet on your skin. 

Perfect for: all skin types

How we source it: we've teamed with NGOs and embassies to seek out sustainably family-run and grown thanaka groves amongst the rural communities of Myanmar (formerly Burma). Our supply chain from Myanmar is minimal and transparent and profit from our business is invested back into the community.

New Zealand Kanuka Honey

Skin superpowers: a powerhouse ingredient to moisturize, sooth and balance the skin's pH levels. 

Perfect for: all skin types

How we source it: our charismatic beekeeper in the Marlborough Sounds, keeps her 'girls' wild and happily producing our natural honey in the abundant landscape at the top of the South Island in New Zealand. 

Balinese Virgin Coconut Oil

Skin superpowers: rich in Vitamin E and antioxidants, coconut oil is a wonderful moisturizer and one of the secrets behind luminous, healthy skin.

Perfect for: all skin types

How we source it: hand-gathered from trees in local communities set in the Balinese lowlands, our coconuts are cold-pressed to produce the purest oil possible, nutrient-rich and ready for your skin.